Strolling over [the N train via the subway. 8 minutes total travelling time] to the wonderful world of Soho in New York, is filled with an array of heart-pumping studios and stores. I stumbled across the ever-so-quirky-and-clever studio of Wool and the Gang which is a story of a family, a know-how transmitted to the next generation, re-invented, self taught, a bond between gang members, a gang of knitters, guys and girls from 7 to 77 years old, all tied together by a piece of yarn…

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A very clever knitting concept, where you can purchase by way of the following options

#1 the ready to wear knit kit which is ultra easy and quick to knit [if you know how and if you don’t they have online step by step video instructions]

• the amount of balls of yarn for your particular kit purchased,

• 1 pair of wooden 8mm knitting needles

• 1 easy-to-follow pattern

• sewing needle or crochet hook

• customization material

around $69*

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#2 Yarn with knitting needles in a variety of amazing colour-ways

around $13*

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#3 the ready made knitwear [for those of you too impatient to knit your own] includes scarfs, tanktops, cardigans, gigi bras, sweatshirt, dancer tops, ponchos, blankets and more!] where you don’t have to knit a thing, already made, beautiful clothing pieces.

Starts from around $85*

* indicates online prices at time of blog post.

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The unique softness and luster of the wool, is a result of 100% Peruvian Pima Cotton which is picked on the Andean highlands without the use of herbicides.

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[above] Included in your kit is a step-by-step instruction guide….

These cute illustrations are on the inside wall of the shop – so cute!

[above] Start your knitting experience with this creative WOOL & THE GANG card.

[above] A lovely, one-of-a-kind concept store. Beautifully both new + vintage decor.

You’re now ready to start knitting!

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The collection of unique WOOL AND THE GANG models and kits, are created by fashion lovers who are fashion and jewellery designers, actresses, models, dj’s, singers, artists, writers. Muses from all walks of life are invited to inspire Wool and the Gang.

98 Thompson Street, Soho, New York

To puchase your online ready to wear knit kit go to http://usa.woolandthegang.com

They have a particularly smart blog, with interesting knitting projects, artist inspirations + more, check out http://blog.woolandthegang.com/english/